Executive

Requisition Id: 13419

Position Title: Executive / Sr. Executive – Brand & Communication
Job Level / Career Band: Junior
Department: Brand & Communication
Reporting To (Direct): DGM – Brand Reporting To (Matrix): Head – Brand & Marketing

Section 2: Job Purpose and Scope

The primary purpose of this role is to support Narayana Health’s internal and external brand communication efforts. You will ensure consistent messaging and high-quality creative output across all organizational channels.

Section 3: Key Responsibilities

Stakeholder Management: Collaborate with internal and cross-functional teams to ensure consistent brand messaging.
Creative Development: Create compelling written and visual content that resonates with the target audience and amplifies the brand message.
Asset Management: Oversee brand assets to ensure a consistent identity across all marketing materials.
Team Collaboration: Work closely with design and content teams to develop high-quality brand materials.
Performance Monitoring: Track and analyze brand metrics to measure the success of marketing initiatives.
Operations: Support the planning and execution of marketing campaigns and events.
Liaison: Coordinate with internal Finance and Purchase teams to ensure timely approvals and payments.
Trend Awareness: Stay up-to-date on the latest marketing trends and emerging technologies.

Section 4: Key Interactions

Internal: All departments (briefing and delivery), Purchase, and Finance teams. External: Creative agencies, Media buying agencies, Production houses, and other vendors.

Section 5: Knowledge, Skills, and Experience

Educational Qualifications

Graduation or Post-Graduation in Marketing & Communication.

Relevant Experience

2–3 years of experience in brand management or communications.
Proven experience in campaign design, planning, and execution.
Background in working closely with advertising or design agencies.

Threshold Skills

Functional: Excellent written communication skills.