Deputy Manager

Job Purpose:

Market analysis, New Tie Ups - Programmes and activities, Marketing activities at OOPD, Service line executive for Orthopedic Branch , OOPD Programme, Managing outreach activities.

Job Responsibilities:

• Support Marketing with all back end work in facilitating front end sales like dispatch of collaterals, documentation, internal approvals.
• Maintain MIS for marketing department to understand contribution from segments on an ongoing basis through a daily tracking mechanism. We also need to get to measuring productivity of our resources which can be done through periodic sales reports.
• Daily collation of OP and IP feedback, sharing in evening meetings and follow up with patients on negative feedback.
• Continuous connect with referring physicians by emailing/couriering letters of appreciation for referring along with discharge summary. Keeping a complete database of top 100 referring physicians, their DOB etc and connecting with them through direct mailers. Also needs to monitor referrals by A, B, C class of referring physicians, corporate and support in analysis of marketing and sales effectiveness.
• In house follow up/support of corporate/TPA/VIP patients to ensure they have no inconvenience and escalate issues for immediate executive response
• Support leadership in preparing weekly, monthly reports and presentations

Candidate Requirements: