Senior Executive
SEM:
Managing Paid Campaigns on Google Adwords & Display Networks
Managing Paid campaigns on Facebook, LinkedIn and other social media networks.
Keyword research using various tools
Optimizing ad copies and landing pages for better results
Generating reports & analyze account performance
SEO:
Develop efficient SEO strategies to improve website traffic, link building ,techniques to improve ranking of the keywords
Execute end to SEO optimizations which includes on-page and off-page activities
Provide periodic search engine ranking reports, analyze web analytics data and present key insights and recommendations
Up to date with the latest developments of SEO trends
Experience with the tools like webmaster, google analytics and SEOMoz